What is a business card reader?
Does your CRM app have a business card reader? You can scan a business card and upload the contact information into your CRM system. Store every detail on a business card, including names, phone numbers, and addresses.
Have you been to a trade show where your lead process is primarily collecting business cards? Or meeting prospects in person, and they hand you their business card? If this is true, you probably put their card in your pocket to sift through at a later date.
Whether it’s a sales call or an event, business card scanner apps are software that reads business cards and stores the data on your smartphone. It helps you to save time and improve data quality. The app recognizes and extracts the contact’s info and transfers it to a CRM system.
Benefits of business card readers
A.) Capture prospect information in real-time and stay organized. – You won’t fear losing your business cards or forgetting to enter the data when it is convenient for you.
B.) Save Time – No wasting time manually entering data, remembering to follow up, and ensuring the data is accurate.
C.) Follow up on leads faster – Scan the card, save the contact information to your CRM, and create a follow-up at the same time. You can also add notes to the contact’s record.
D.) Take ownership of the lead – No longer waiting for your marketing team to export the contact’s information and get assigned the lead. It’s already in the system with your name as the account manager.
C2CRM business card reader app
The C2CRM mobile app is available for Android and Apple iPhones (IOS). Our app has built-in functionality that is native to the software. Take a picture of the business card with your mobile phone’s camera. C2CRM reads the scan and converts the data into contact and/or company records.
Your scanned contacts are available in real-time in the app and the desktop software. And is ready to create sales leads.
How to scan a business card in C2CRM
- Download the mobile app onto your device (active C2CRM users).
- Log into the C2CRM app using your desktop credentials.
- Under the “Main Menu,” select “Card Reader.”
- Select whether you are creating a contact or company record.
- Click the camera icon to use your camera on your smartphone (image below).
Our mobile app uses OCR (optical character recognition) technology. The app recognizes printed or written text and translates it to digital business cards. This means you scan a business card, and the technology extracts the person’s data and converts it into a digital data format.
The reader shows the business card data before uploading and creating a record. It collects data that is not an obvious map to an existing field(s) on your CRM record. And allows you to place that data into a desired location on that record (image below).
How the app works:
The reader shows the business card data before uploading and creating a record. It collects any data that is not an obvious match to an existing field(s) on your CRM record. And allows you to place that data into a desired location on that record (image below).
The new contact record is instantly accessed in both the mobile app and desktop software (after refreshing the browser). You are ready to follow up on your sales leads and start closing business.
The business card reader is included in C2CRM’s Marketing Module. See a list of the key marketing features and pricing here.
